
Streamology
Brand Identity Design
Streamology is a YouTube channel dedicated to supporting both new and experienced streamers by offering tutorials, setup guides, troubleshooting help, audience growth strategies, and monetization tips. The brand needed to feel fun, approachable, and trustworthy—something that would resonate with content creators navigating the world of livestreaming.
To capture this, I designed a playful and memorable logo featuring a mustachioed game controller character wearing headphones, with expressive eyes gazing upward—suggesting curiosity, creativity, and thinking ahead. The bold orange and black color palette adds energy while keeping the look clean and modern.
Streamology’s identity strikes a balance between friendly and informative, aiming to build trust and familiarity with its gaming-focused audience.